Female Journalists encouraged to face Sexual harassment head on!

By Calister Bonareri

Business Journalist| Business consultant |marketing strategist |mentor| Gender equity

advocate

The Association of Women in Media yesterday held its 1^ST  members meet and greet for 2023.

Former Cabinet Secretary Amb. Amina Mohammad was the chief guest accompanied by Hon.

Naisula Lesuuda, Pinky Ghelani, AMWIK chairperson Dr. Jane Thuo, Carol mandi and AMWIK

Executive Director Patience Nyange.

This year’s meeting was for the members to meet and greet as well as discuss opportunities for

women in media beyond the newsroom.

“Journalists are the biggest influences. They define the narrative. They have the power to

influence opinion in a very direct way,”  Opined Amb. Amina Mohammad.

She urged Journalists to have integrity since without it, you lose credibility. She also insisted

that news should be reported with fairness.

Since traditional media is slowly dying due to new media, industry veteran and digital strategist

Rose Lukalo encouraged journalists to embrace digital media and merge the old and new

because the future is digital.

Content creator and digital marketing Expert Janet Machuka asked journalists to join relevant

digital communities where they can share and grow their brands. She said to achieve success in

digital media, you must have a strategic approach. You must first know who you want to be

and package your content accordingly to avoid confusing your audience.

With rising cases of sexual harassment in workplaces including the newsroom, Women were

encouraged to defend each other. To be united against sexual harassment.

Hon. Naisula Lesuuda encouraged young women to accept mentorship from more experienced

mentors when they enter a new field. It is important to always learn new things.

AMWIK is a professional body for women in media. It provides mentorship and trainings for

female journalists. Membership is also open to communication students. “I encourage you to

be part of a professional group. As a journalist, it will help push your career forward,” Dr. Jane

Thuo – Chairperson AMWIK.

About Author

Eldoret Media Hub

Eldoret Media Hub, a working space for journalists based in Uasin Gishu County set up by the Uasin Gishu Journalists Association (UGJA) through a Media Council of Kenya (MCK) grant.
The facility was officially opened in August 2021 by the MCK Chief Executive Officer David Omwoyo.

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